Challenge
A small, quiet social presence meant new people in the area rarely discovered the church online. Growth was almost entirely word-of-mouth, and the digital front door didn't reflect the warmth of the community itself.
Community / Non-Profit
Ekurhuleni World Outreach Centre
@ewoc_church · Instagram
What We Did
We built a visibility-first social strategy around the church's identity — a consistent posting cadence, community-led storytelling, and formats designed to travel beyond the existing congregation without ever losing the warmth of the room.
Our Approach
We built a content strategy around visibility — consistent posting cadence, community-first storytelling, and formats designed to travel. Each post was tuned to reach people beyond the existing congregation while still feeling authentic to the church's identity.
Follower growth
+0.00%
From a near-empty page to 900+ followers on Instagram — a compounding digital front door for new visitors, events, and community engagement.
Become Their Obvious Choice
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